Reader Profile

BASELINE - Reader Profile

Female: 90%        

Male: 10%

Average age: 17

ABC1: 80%

Still Studying: 76%

Working fulltime: 12%

Unemployed: 2%

In the last 12 months BASELINE readers bought on average

37 CD Albums-£425.50 for every reader

                                                        Total readership- £18m

65 CD Singles-£178.75 each reader

                                                     Total readership- £9m             

33% buy a lot of their music from a major music chain (i.e. HMV)

19% specialist record shop.

48% buy their music from an online retailer (Amazon, ITunes)

81% tracks downloaded in the last month.

76% own an iPod.

20% own a CD player.

97% have a mobile phone.

Like to keep up to date

74% say it’s important to keep up with the latest music.

59% are passionate about music.

Concerts and events

87% go to concerts regularly/often.

68% get their tickets online.

11% get tickets over the phone.

97% agree that music is a part of their daily lifestyle.

77% agree that they like to listen to new artists, which are being advertised.

43% are tempted to buy the products that are being advertised in the magazine.

Music Fan Profile

Dizzy Dancer

Age 16-19

What is she wearing? Baggy grey SoulCal sweats with one leg pulled up at the knee held in place with a bobble, worn out daps and a floaty stripy pink crop top. Her hair is shoved up into a rough but pretty curly pony tail with a little make up on looking good but not over the top.

Listens to - Anything in the pop charts that she can prance about to and create a dance routine to and perform for her dance class once a week. Her secret obsession is Chris Brown as that is her main inspiration for dancing to pop music.

Wants to be A professional backing dancer for the top A-list singers, and also wants to be Justin Biebers wife.

Find her In the local theatres dance studio practising routines at full blast or in her room with her earphones in singing along to one of Rihanna's songs.

My magzine analysis

I decided to look at rock magazine front covers even though my choice of genre was pop music and found two which were my favourite out of all the front covers I had seen. On these magazine I just like the layout of the sell lines and the main image background. I then found another magzine as shown in the post below, where the colour scheme stood out alot to me and I have decided to also go with that colour scheme. I have decided to have the main image covering the masthead a little like the one magazine with Dave Grohl on the front and I'm going to have the sell lines going around the picture like the one with La Roux on the front. The main image will be in the middle and very large. I believe that these 3 front covers can give me the inspiration to create my own perfect front cover for my music magazine.

My magazine analysis

I like this idea of the main image being the main thing that stands out and is made extremely clear of who it is and the sell lines being made to stand out but around the picture.

I love this colour scheme, and I will be using it on my front cover.

I also like the idea of the picture covering the masthead a little as if people should know what the magazine name is.

My Music Magazine Questionnaie Evaluation

Colour scheme I'm going to use.

I handed out 15 questionnaires to almost a variety of different aged people. I them out to the majority of 16 - 19 years old but one was 21 or over, the other 2 were between 12 - 15. The minority of the people who took my questionnaire were 4 males. Even though with the highest vote I chose not to go with Music Mania as my masthead, I changed my mind decided to create another idea, which is BaseLine. With just one vote between the slogans, the one with the highest votes was "It's like music to your ears", but I'm going to go with "For your music obsession". Someone contributed an idea for a slogan, "The music in you". 10 people said that they would pay between £1 and £2 for my magazine. I then asked what they would most like to read about in my magazine, 11 people said they would like to read about the singers, 13 people would like to read about chart hits, 5 people would like to read about music albums, only 3 people wanted to read about singing competition results, 5 people said they would be interested in knowing how the music video's are made, and 2 different contributions were also made, 2 people said for Justin Bieber to be in the magazine and another request was for funny stories to be written about the celebrities which I thought was a brilliant idea. Although people voted on which colours they wanted the front cover and the colour scheme to be, I'm going with the same colour scheme of the NME front cover from October 2010, which is shown at the top of the page. The majority of people said they would like the magazine to be about chart hits and this was what helped my choose the choice of celebrity to copy, which was Lady Gaga. The majority of people suggested that the magazine should be aimed at and with 14 of 15 votes, 16 - 19 was chosen. 1 person said for it to be aimed at 40 year olds and older for "The old timers" as they quoted. All people said they would buy my magazine.

My final pictures.

Either this or the one below will be in my main article.

This will definately be my main picture for the front cover.

This will definately be in my main article.

Music Magazine Main Article Picture

As My Main Article Picture, I Had Taken A Few. And So I Might Collage 2 Of Them Into Fitting Together And They Can All Be On The 2 Page Spread But As 2 Different Picures, Not 3.


With The Picture And The One Below, I Am Going To Remove The Background Of This And The One Below, And Place Them Back To Back.



I Will Also Remove The Background On This Picture And Use It On Its Own.